Due to the ever-increasing use of the internet these days, more and more companies are investing a significant portion of their budget on Search Engine Optimization (SEO). For the uninitiated, SEO is the process of optimizing a website’s web pages individually based on their specific content topic with relevant keywords, titles, and phrases to ensure that they’ll appear on the first page of the search results pages.
Many businesses have been investing in SEO for many reasons. One such advantage is that having a high organic search ranking allows companies to gain the website traffic they need to kick start their online customer base. This can be precious for small businesses or new startups looking to become relevant in the market.
Check out the infographic below from Landau Consulting to learn more about SEO and how it can contribute to your business success in the long term.